{"id":5822,"date":"2021-07-13T13:27:28","date_gmt":"2021-07-13T12:27:28","guid":{"rendered":"https:\/\/www.inpulse.com\/?p=5822"},"modified":"2021-07-13T13:28:14","modified_gmt":"2021-07-13T12:28:14","slug":"how-the-worlds-greatest-leaders-approach-employee-engagement","status":"publish","type":"post","link":"https:\/\/thirteencreative.co.uk\/inpulse21\/how-the-worlds-greatest-leaders-approach-employee-engagement","title":{"rendered":"How the World&#8217;s Greatest Leaders Approach  Engagement"},"content":{"rendered":"\n<p>Leaders should always be looking for new ways to engage their people; in fact the best leaders in the world test a range of engagement strategies regularly, until they find the approach that works best for them and their people. What\u2019s always interesting is looking to the world\u2019s most iconic leaders &#8211; the likes of Nelson Mandela, Bill Gates and Oprah Winfrey &#8211; and how they managed to successfully establish and maintain a winning culture, engage their people and achieve greatness.&nbsp;&nbsp;<\/p>\n\n\n\n<p>What\u2019s even more interesting, is the values and principles that guided such leaders when it came to their employee engagement strategies. We investigate further:&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-learning-from-nelson-mandela\">Learning from: <strong>Nelson Mandela<\/strong><\/h2>\n\n\n\n<p>Engagement is critically important when leading a team &#8211; whether you\u2019re trying to build a business or transform a nation! <a href=\"https:\/\/thirteencreative.co.uk\/inpulse21\/platform\">Engagement<\/a> is the key component to achieve goals and objectives, no matter what they are.&nbsp;<\/p>\n\n\n\n<p>Nelson Mandela\u2019s approach to leading people &#8211; both in the workplace and in the country of South Africa, was through humanity: recognising the need for equality, diversity, responsibility, accountability and leadership. He looked at what was lacking, and what his people needed to thrive, while empowering them to be better and do better. HR leaders can take a feather from Nelson Mandela\u2019s cap when thinking about their approach to leadership and employee engagement in the workplace:<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-key-takeaway-focus-on-the-human-needs-of-your-people\"><strong>Key Takeaway: Focus on the human needs of your people<\/strong><\/h4>\n\n\n\n<p>It\u2019s easy to assume that employees are motivated by money and\/or grand titles, but these fail time and again if their basic human needs are not met. By human needs we mean emotional needs: do they feel valued and heard? Are there opportunities for growth and are they encouraged to grow? Do they feel included and represented in the workplace? Nelson Mandela taught us that true inspiring leadership puts the human needs of people at the centre.<strong>&nbsp;<\/strong><\/p>\n\n\n\n<p><strong><em>\u201cIf you want the cooperation of humans around you, you must make them feel they are important \u2013 and you do that by being <\/em><\/strong><a href=\"http:\/\/www.oprah.com\/world\/oprah-interviews-nelson-mandela\/8\"><strong><em>genuine and humble<\/em><\/strong><\/a><strong><em>.\u201d<\/em><\/strong><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-learning-from-bill-gates\">Learning from: <strong>Bill Gates&nbsp;<\/strong><\/h2>\n\n\n\n<p>Bill Gates admitted that, in Microsoft\u2019s formative years and when he hadn\u2019t yet perfected his leadership skills, he used license plates to track attendance. In an interview on <a href=\"http:\/\/www.sfgate.com\/news\/article\/Bill-Gates-memorize-license-plates-employees-hours-6798255.php\">BBC Radio<\/a>, he said, \u201cI knew everyone&#8217;s license plates so I could look out in the parking lot and see when did people come in, when were they leaving.\u201d Now that\u2019s not a lesson to take from Bill Gates &#8211; luckily through trial and error, experience and wisdom his approach to employee engagement transformed! He realised that this particular \u2018eye-spy\u2019 approach was merely tracking compliance and not productivity, motivation, or any of the other crucial factors that mattered most for achieving goals and objectives. Which led him to a deeper understanding of employee engagement: measure based on desired outcome.&nbsp;<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-key-takeaway-measure-and-address-the-areas-necessary-to-perfect-to-achieve-your-desired-outcome\"><strong>Key Takeaway: Measure and address the areas necessary to perfect to achieve your desired outcome&nbsp;<\/strong><\/h4>\n\n\n\n<p>For example, if you want contribution, track collaboration and coaching. If you want commitment, measure impact on the organization\u2019s purpose. If you want to achieve greater results and a winning culture, measure diversity and inclusion. Think about your desired outcome and then decide which factors may drive you closer towards them and measure those.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-learning-from-oprah-winfrey\">Learning from: <strong>Oprah Winfrey&nbsp;<\/strong><\/h2>\n\n\n\n<p>\u201cThere is a common denominator in our human experience\u2026 Everybody wants to know \u2018did you hear me\u2019 and \u2018did what I say matter?\u2019\u201d Oprah Winfrey said this during her<a href=\"https:\/\/www.forbes.com\/sites\/moiraforbes\/2012\/09\/18\/oprah-winfrey-talks-philanthropy-failure-and-what-every-guest-including-beyonce-asks-her\/#709b73ae6bc0\"> commencement speech<\/a> at Harvard University in 2013. Employee engagement boils down to the same two factors: knowing that what\u2019s been communicated was heard and that it matters.&nbsp;<\/p>\n\n\n\n<p><em>\u201cI have to say that the single most important lesson I learned in 25 years talking every single day to people was that there\u2019s a common denominator in our human experience\u2026.The common denominator that I found in every single interview is we want to be validated. We want to be understood. I\u2019ve done over 35,000 interviews in my career. And as soon as that camera shuts off, everyone always turns to me and inevitably, in their own way, asks this question: \u201cWas that OK?\u201d I heard it from President Bush. I heard it from President Obama. I\u2019ve heard it from heroes and from housewives. I\u2019ve heard it from victims and perpetrators of crimes. I even heard it from Beyonc\u00e9 in all of her Beyonc\u00e9-ness\u2026.[We] all want to know one thing: \u201cWas that OK?\u201d \u201cDid you hear me?\u201d \u201cDo you see me?\u201d \u201cDid what I say mean anything to you?\u201d<\/em><\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-key-takeaway-listen-to-what-your-people-say-and-take-action\"><strong>Key Takeaway: Listen to what your people say, and take action&nbsp;<\/strong><\/h4>\n\n\n\n<p>Every human being wants to know that they\u2019re heard and that what they say is valued by others. Employees want to work for employers that value what they have to say and they measure this by the action taken after they\u2019ve spoken. To show your people that you care about what they have to say while acquiring data that can be used to make sound people and business decisions, conduct regular <a href=\"https:\/\/thirteencreative.co.uk\/inpulse21\/platform\/surveys\">pulse surveys<\/a>. We at Inpulse pride ourselves on emotion-driven surveys that help you to understand how your people feel and why, at key stages of the employee lifecycle.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Leaders should always be looking for new ways to engage their people; in fact the best leaders in the world test a range of engagement&#8230;<\/p>\n","protected":false},"author":2,"featured_media":5823,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","inline_featured_image":false,"_uag_custom_page_level_css":"","footnotes":""},"categories":[1],"tags":[],"class_list":["post-5822","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Inpulse Blog \u2013 Employee Engagement Software<\/title>\n<meta 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